Have trust in what you are doing!

Peyk consumer to consumer (C2C) courier service

How did you get the idea to Peyk?

I came up with the idea whilst growing up in a busy household. My parents were a huge influence, as I was the only child allowed to drive a car so it was my job to drive over to our friends and family to bring them packages or my Mum’s home made food. This is part of everyday life in every Middle Eastern and Asian family, and always struck me as odd that it didn’t exist in London. I saw a gap in the market and was sure that a delivery platform designed for everyday items would really work.

How difficult was the start and what challenges you had to overcome?

Well, the most challenging part was figuring out who I should pitch my initial idea to, to get the capital I needed to start. Once the funding was secured, I had to get our 24 hour operations up and running, despite initially having no drivers to do the orders. Rather than waiting around, I decided to do everything myself. I figured this was the easiest way to kickstart Peyk given I just about had all the resources that I needed. Once we expanded our driver network, the next challenge was building the tech and finding the right developers and IT professionals to deliver the platform that I had in mind.

Who is your target audience?

Pretty much everyone living in London forms part of our initial target market. Whether it’s someone who’s left their keys left behind at a mate’s house, a colleague who’s forgotten important documents at home or a last minute birthday present that needs delivering by the afternoon, a Peyker is available to order through our app 24/7. We’ll soon be expanding to a commercial (B2B) audience, helping local merchants deliver door to door.

What is the USP of your startup?

We are London’s first consumer to consumer (C2C) courier service, which guarantees the fastest pick-up and delivery times across the capital. We’re on average two hours quicker than our nearest competitor.

Can you describe a typical workday of you?

I always kick my day off by checking out the latest tech news, to identify potential opportunities industry. Then I like to check in with the IT team, to make sure everything is in good shape, and to run through their plan for the day. After that, I usually spend some time with the operations team, to check everything is in shape for the day, whilst keeping an eye on our operational analytics and financial dashboards. I like to shake up my routine every so often and become a Peyker myself and do some orders. This helps me understand first hand any issues they’re facing as we continue to improve the platform. As a CEO, you do not have working hours and my phone is always on just in case anyone has a problem and needs my help as we have drivers moving around London 24/7.

Where do you see yourself and your startup Peyk in five years?

In five years time we’ll be established as the quickest and most reliable courier platform in London. We want to become intrinsic to people’s everyday lives like Uber and Monzo have managed, so people instinctively respond to certain situations “don’t worry, I’ll Peyk it to you”. The next five years are incredibly exciting for Peyk, and we’ll soon be making a significant announcement with regards to our tech.

What 3 tips would you give other Start-up founders on the way?

  1. Try to create the best team that you can. Create that cozy and friendly startup environment.
  2. Have trust in what you are doing! Don’t let demotivation get a grip on the direction you want to go.
  3. Don’t jump away from any challenges that you experience.

More information you will find here

Thank you Salman Moghimi for the Interview

Statements of the author and the interviewee do not necessarily represent the editors and the publisher opinion again.

Sabine Elsässer

Sabine Elsässer is founder and chief editor of the StartupValleyNews Magazine. She started her career at several international direct sale companys. Since 2007 she works main time as a journalist. While that time she learned more about the Startup Scene, what made her start her own Startup Magazine the StartupValleyNews.

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