Keep believing in your product

CupCoolers: Cools down and keeps your drink very cold till the last sip!

How did you get the idea to CupCoolers?
“I always forget my cold drink, and I don’t enjoy it as much when it gets back to room temperature. Most of the time, I don’t drink it anymore and that’s a waste. That’s why I designed CupCooler |Instant| to solve the problem. ”
~Howar, the Designer of allocacoc

Preventing cold drinks getting warm.
Some people take about an hour to finish their cold beverage and then the cold drink turns lukewarm. Most people just don’t agree with a lukewarm beer or a lukewarm coffee so they go into the bin usually.

To prevent it from getting warm, the CupCooler is there to keep your beverages instantly cold and at the same temperature. So you can enjoy your drink even for one whole day. Sizes don’t matter: Any cup can fit on the surface of the CupCooler; from glass, cans to ceramic cups. The fastest way to cool it, is with the aluminium cup, because of its flat surface.

How difficult was the start and what challenges you had to overcome?
Getting awareness for our project, it the hardest part. So contacted media, press, people who wrote about or bought or other products.
New product can go well, or not. You only find it out by trying it.

Who is your target audience?
The CupCooler is a product that everyone can use. Especially people in warm countries, who like their drink to be cold and keep cold during the whole day.
In EU its people who like to drink beer or softdrinks,
In Asia, all kinds of cold beverage, they want to keep cool.

What is the USP of your startup?
“Cools down and keeps your drink very cold till the last sip!”

Our features:
• Enjoy a cold drink anytime
Always forget about a chilled drink left on the desk or like to savour your chilled drink slow? CupCooler |Instant| keeps your drink cold all day between -5 to 0 °C (23-32 °F). Now you don’t have to finish your drink in a single gulp.

• Chills your drink fast
Bring your beverage from room temperature to ice cold in just 30 minutes. That’s 4x faster than putting your beverage into the fridge! Enjoy your favourite beverage cold without diluting the taste.

• Easy to use
No long hours or complicated preparation needed. No ice, no salt, no problem. Compatible with most of the soft drink cans and beer bottles in the market. Simply plug in, put your beverage on the device, wait for 30 minutes and there you go, ice cold drink!

Can you describe a typical workday of you?
My typical workday, is going to work, eat my breakfast, checking my phone/email for incoming messages and starting planning what to do, and what to achieve each day. After work I go to do some sports.

Where do you see yourself and your startup CupCoolers in five years?
CupCoolers, sold everywhere, new and improved versions already available.
Everyone enjoying the fact that they keep their beverages cold and that means, less waisting on your favourite drink.

What 3 tips would you give other Start-up founders on the way?
Keep believing in your product.
Know and be an expert in your startup, so people will take you seriously
Try out and mistakes.

More information you will find here

Thank you Lisze Siaw  for the Interview

Statements of the author and the interviewee do not necessarily represent the editors and the publisher opinion again.

Sabine Elsässer

Sabine Elsässer is founder and chief editor of the StartupValleyNews Magazine. She started her career at several international direct sale companys. Since 2007 she works main time as a journalist. While that time she learned more about the Startup Scene, what made her start her own Startup Magazine the StartupValleyNews.

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